HOW TO MARKET YOUR PRIVATE INVESTIGATION BUSINESS
Revealing For The Very First Time The Real Secrets Of Getting The
Business You Want And Need By: Bob Mackowiak

Let's face it, you might be the best investigator in the country and have the greatest sources in the world, but without marketing you'll never, and I mean NEVER be a successful private investigator. For the very first time, Bob Mackowiak, a marketing expert and publisher of P.I. magazine brings you an all new manual on how to go about getting you the business you want and need to become a successful private investigation agency. You'll learn all about marketing, the different types of marketing, why you must do it and how to tailor a marketing plan for your agency for best results. You'll learn how to give your company the "look" you need and the "image" you want. Learn how to write extremely successful company brochures. Learn the value of news media publicity, learn how to successfully procure news media publicity and tips on getting yourself interviewed by the news media even when you have no "news." Get grounded in on-line advertising which is quickly becoming the cutting edge method of inexpensive marketing for your investigative agency. Learn the tricks and secrets of direct mail advertising and much more. Written in an extremely concise and easy to follow manner, this book also provides you with worksheets and additional resources that will help you market correctly. This fresh new approach contains hard-hitting "can-not-be-without" marketing know-how for any investigative agency and reveals how to get all the business you want and need. $35.00